Visionaries: Dare to Dream
A visionary has the courage to break down the barriers to success and to chart their own course. Each year, the Lundquist College of Business celebrates its visionaries—alumni and partners—who epitomize these values.
The College holds its Visionaries honorees up as individuals who weave together vision and strategy, setting an example for students. Students see that vision and strategy are qualities to strive for and skills they need to transform business.
The marketing communication materials for Visionaries had to represent the College and reflect the high quality expected by the event’s audience. The event not only recognizes donors and partners, but also reinforces the quality education that students receive.
From program covers and invitations to name tags and event signage, the theme for the event was designed on a three-year cycle. This strategy maximized a tight budget by streamlining production.
Using each theme for three years, while saving money, also resulted in a well-branded event with strong recognition among alumni and partners, establishing an important connection with the College.
Learn how Sundstrom Marketing Design can help you meet your objectives through strategic planning, detail-oriented project management and innovative design by contacting us right away.
